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'Search Phrases' Archive

Outline of the Perfect SEO page

Wednesday, August 4th, 2010

The outline of the perfect SEO page has a lot in common with a high school essay: Tell ’em what you’re going to tell ’em; Tell ’em what you’re telling ’em; Tell ’em what you told ’em. That’s what you should be doing in the three section of an essay: the beginning, the middle and the end. The beginning and the end are shorter than the middle, in a high school term paper both are probably just […]

Do You Know ALL your keywords?

Tuesday, July 20th, 2010

Every business has its buzz words. Many have their own lingo. They use their own vocabulary to brand themselves, or describe intricacies lost on the public at large. The use of this private language is great when everyone in the conversation is an insider. The broader public though may have a different, simpler vocabulary to talk about your products and services.

And the searches the public performs, hoping to find your website will be based on […]